Your information

Privacy & data

WOM Fitness uses the details you submit to review your coaching application or enquiry and contact you about it. Submitting a form does not subscribe you to marketing emails.

What we collect

Contact forms collect your email and message. Coaching applications also collect your name and answers about your age range, sport, frequency, movement concerns, approximate spending, goals, and readiness. Please share only what you are comfortable sharing; do not include medical records or detailed diagnoses.

We also record final application-button clicks and technical context: the page and campaign parameters, first-touch attribution, a browser-session identifier, referral URL, timestamp, browser details, IP address, and approximate location supplied by Cloudflare. We do not save individual quiz steps.

Where it goes

Submitted information is stored in our Cloudflare database and copied to our existing Google Sheet for review by the team handling enquiries. Cloudflare and Google process it as part of providing these services.

Advertising measurement

Our pages use the Meta pixel, which tells Meta (Facebook) when a page is viewed, when an application is opened and when an application is submitted, so we can measure our Facebook ads. When you submit an application we also send Meta that event from our server, with your email, name and location in hashed (scrambled) form, your IP address and browser details, so it can be matched to the ad you saw. Your quiz answers are never sent to Meta. Meta processes this under its own privacy policy.

Storage on your device

We use browser storage for attribution and session identifiers. Meta’s pixel sets its own cookies (_fbp, and _fbc when you arrive from a Facebook ad). When you submit a form, we temporarily save it on your device so an interrupted delivery can retry. The saved submission is removed after our database confirms receipt. Pending submissions retry while the site is open and on later visits.

Your choices

Records are retained until explicitly deleted; there is currently no automatic deletion schedule. You can ask to access, correct, or delete your information, or withdraw permission for further contact, by using the homepage contact form or replying to a coaching email. Include the email address used in your application so we can locate it.

Last updated 25 October 2026.